Yet the budding cougar industry is threatened by an existential problem.
“There’s so much of these celebrity magazines that focus on our age difference and I don’t get it,” said the 30-year-old star of What Happens In Vegas of his love for wife Demi Moore, 15 years his senior."She's a cougar," crooned the rapper on stage, "I think I love her, I put no one above her." Jerzee was one of more than 30 contestants vying for the title of Miss Cougar America, the marquee event of the third annual National Cougar Convention.And she appeared to be the odds-on favorite until the pageant's emcee, Rich Gosse — donning a black shirt, a yellow and orange paisley tie, and a thick, unmanicured mustache — announced the shocking news: The crown had gone to Aalsa Lee of Palm Springs, Calif. " yelled a crestfallen Jerzee supporter who paid the admission fee. In the decade since Valerie Gibson published "Cougar: A Guide for Older Women Dating Younger Men," the very notion of older women dating younger men has gained acceptance in popular culture, in part, due to the emergence of high-profile women — such as Demi Moore, Katie Couric, and the fictional character Samantha Jones on Sex and the City — who have no qualms about dating younger partners.For Kutcher and Moore it was a comedy sketch that made light of their age gap.But in Hollywood today and across much of America, it is no laughing matter as the flood of older women romancing younger men has become a tidal wave.
If you’ve read my book you know that I have a lot to say about expectations, or having lists of must haves. FERTILE HUNTING GROUNDS FOR COUGARS I asked Valerie why she thought it was difficult for women to meet guys. Sandra gave an odd example of a place to meet men, she said she went to a funeral with a friend who was lamenting the dating scene.